Brown University’s School of Public Health (SPH) marked its 10-year anniversary in 2024. As lead designer, I developed a flexible visual identity for the internal marketing team to apply across events and campaigns throughout the year-long celebration.

The concept reflects SPH’s rapid growth during the COVID-19 pandemic while pointing toward future momentum. Built around a timeline-inspired mark, the design pairs the number “10” with subtle tick elements to capture a key moment in SPH’s story. A bright, minimal palette reinforces forward movement, using SPH’s red alongside Brown’s sky blue as a nod to continued growth and possibility.

After finalizing the identity, I supported applications across signage, including pole and pop-up banners, and collaborated with the web team to create an animated anniversary badge for the SPH website. I also reviewed ongoing uses of the mark to ensure brand consistency throughout the year.